Matthew B. Myers
Matthew B. Myers is the Nestlé Professor of Marketing and Associate Professor, Marketing & Logistics, and the Director of the Global Business Institute at the College of Business Administration, University of Tennessee. He teaches global marketing and business strategy at the undergraduate, MBA, Executive, and doctoral levels. Dr. Myers earned his Ph.D. in business from the Eli Broad Graduate School of Management, Michigan State University, and his Masters of International Business Studies at the Moore College of Business, University of South Carolina. Prior to academia, he worked with both Merrill-Lynch, and IBM-Argentina. He has studied, taught, and worked in Central America, South America, Europe, Central and East Asia. Dr. Myers’ primary areas of research are in global distribution networks, foreign market entry strategies, and comparative marketing systems. His research has been published in a number of outlets including the Journal of Marketing, Journal of Retailing, the Journal of International Business Studies, the Journal of Business Research, and the Journal of Business Logistics, and he is co-editor of the forthcoming Handbook of Global Supply Chain Management. Dr. Myers is a member of the editorial review boards of the Journal of International Business Studies, the Journal of World Business, the Journal of International Management, and the Journal of International Marketing.
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